The Mitsukoshi Department Store, Nihonbashi, Tokyo - then and now (please scroll through to see all the images, including those I've taken today!) For this trip I've made a real effort to see what now exists of some of the leisure spaces that the Japanese people of the 1920s and 1930s enjoyed, as these spaces are so integral to my research. They were spaces for display and performance (for both the customer themselves and, for example, cinema-inspired shop display windows) and didactic spaces, showing the customer how to be stylish and correct in their use of commodities. The Mitsukoshi department store spearheaded this concept, opening the first Japanese department store in 1904 and particularly specialising in imported Western products (the second image is a 1911 advertisement). In the 1923 Kanto earthquake this original building was destroyed by fire - this event created a solid link between Western-style clothing and Japanese women in the popular imagination. The story goes that women wearing kimono were terrified of jumping from the windows to escape the fire as they didn't want anyone to see that they weren't wearing undergarments, and subsequently perished - apparently this prompted a huge spike in the sale of Western knickers! This story is very much disputed (and I must say I haven't come across it in my research myself) but it's certainly interesting (and also very sad...) In 1926 the "old building" which still stands was rebuilt (the advertisement in the first image advertises its Western clothing section) and in 1927 it held the first Japanese fashion show. Both the old and new buildings retain little nods to its deco days, and it still acts as an exhibition and didactic space - there is a free exhibition of kimono and lacquerware, and there are all kinds of workshops held too. A particularly evocative experience is taking the elevators, where a lady in a uniform will assist you safely into the lift, ask you which floor you require and announce what services that floor offers on your arrival. Anyone seeing a "Modern Girl" in a 30s Japanese film will feel like they've travelled back in time - this was one of the first jobs open to independent women.
Das elegante Gebäude ist das MITSUKOSHI Kaufhaus.
Es existiert seit 1914 in Nihombashi und die Statue des Löwen ist bekannt.
Im Untergeschoss kann man schöne Süßigkeiten, Speisen, japanischen Tee u.s.w. sehen.
#deutsch#japan#tokio#nihombashi#mitsukoshi#kaufhaus
مساء #الآيس_كريم_الذي_يتمشى 🍦
هذه المره أنواع مختلفة 🍧🍦🍨 ومو كلها تتمشى 😁
اليوم رحت معرض للآيس كريم 💕 مجمعين الذ ١٣٠ نوع آيس كريم من مختلف مناطق #اليابان !
وعرفت معلومة أن في جمعية للآيس كريم في اليابان وشغلتهم يتذوقو الآيس كريمات ويقيموها ! بمعدل ٤ حبات باليوم ! احلى وظيفة 😍
اكثر نوع عجبني اللي يتمشى 😌
اسم المعرض : أي باكو في مبنى ميتسوكوشي قينزا #طوكيو ومستمر لين يوم ٧ مايو ✨
#aipaku#mitsukoshi
